Online Food Delivery Market Research 2022 Republic of Ireland
This research was completed by Dots Platform using Statista, Google Maps, Just Eat, Deliveroo, Uber Eats, and other public articles and reports.

Date of the study: October 1, 2022 - November 3, 2022.

Irish Food & Beverage Service Industry in Figures

€8.27 billion
Projected Annual Revenue in the Food & Beverage Service Industry in 2022

Food & Beverage Service Industry Revenue Growth

Food & Beverage Service Industry Revenue Growth

Irish Online Food Delivery Industry in Figures

€216.23 million
Projected Annual Revenue in the Online Food Delivery Industry in 2022
53.9%
Expected revenue growth in the Online Food Delivery over the next 5 years

Online Food Delivery Revenue Growth

Two Main Segments in the Online Food Delivery

Direct-to-Consumer Delivery

The Direct-to-Consumer segment includes the delivery of meals carried out directly by restaurants (e.g. Domino's Pizza).

Marketplace-to-Consumer Delivery

The Marketplace-to-Consumer segment focuses on online delivery services that provide meals from partnered restaurants that do not necessarily have a food delivery service (e.g. Just Eat).

In 4 out of 5 cases, customers receive their order directly from the restaurant.

Online Food Delivery Market Size in 2022 — €216.23m

Online Food Delivery Revenue Growth

One in four Irish ordered food
online in 2022

One in three Irish are expected
to order food online in 2025

Number of Potential Customers in the Online Food Delivery Industry

Food Service Businesses Overview

20,565
Food & Beverage Service Locations in Republic of Ireland

Distribution of Food Service Locations by city

Distribution of Food Service Locations by city vs Population in these cities

Westport has 18 Food Service Locations per 1,000 people, while Dublin has only 3.5

Number of Locations per 1,000 Population by city

5,599
Pubs and Bars in the Republic of Ireland — 27% of the total Food Service Locations on Google Maps

Types of Food & Beverage Service Businesses

Food Service Cuisine Categories

McDonald's is the most popular restaurant in Ireland

With 115,672 reviews in all locations throughout Google Maps (8% of the total) it ranks first as the most popular restaurant. Additionally, the Burgers/Sandwiches category ranks first in the number of reviews.

Popularity of Food Service Cuisine Categories by Number of Locations and Reviews

Food Delivery Marketplaces

Just Eat, Deliveroo and Uber Eats
are the Top-3 Food Delivery Marketplaces in the Republic of Ireland

Number of Locations served by Just Eat, Deliveroo and Uber Eats

Locations available on Food Delivery Marketplaces

38% of the total number of locations (or 2,035 locations) work exclusively with Just Eat

Percentage of Locations working exclusively with a single Food Delivery Marketplace

Dublin contains more than half of all of Ireland’s Food Delivery Marketplace Locations.

Distribution of Food Delivery Marketplace Locations by city

Distribution of Food Delivery Marketplace Locations by city

Distribution of Food Delivery Marketplace Locations by city vs percentage of Population in these cities

Top Meals in Food Delivery Marketplaces by the number of Locations

Cuisine Categories at Food Delivery Marketplaces

Popularity of Cuisine Categories at Food Delivery Marketplaces by number of Locations and Reviews

Average check for online food ordering in Ireland

Average delivery fee for online food ordering in Ireland

Average Check and Delivery Fee at Food Delivery Marketplaces

Number of Locations with different rating segments at Just Eat

Average Rating at Just Eat by Cuisine Categories (max 6)

Asian cuisine has the highest average rating

People are used to receiving the highest quality of service from locations in these categories.

Fried Chicken, Burgers, Sandwiches, and Wraps have the lowest average rating

If you improve the quality of service in these categories, you can stand out from your competition.

Number of Working Hours per day for different Cuisine Categories at Just Eat

Delivery Start Schedule at Just Eat

A third of pizza delivery locations (or 418 locations) have less than 30 reviews

Which means they receive very few orders from food delivery marketplaces.

In the Chinese Food category, 81% of locations have more than 30 reviews

And this makes this category the most popular among food delivery marketplace customers.

Number of Locations with less than 30 reviews (unpopular locations), as a percentage of the total number of Locations in this Cuisine Category

Price Comparison in Food Delivery Marketplaces

For this study, we selected top-3 restaurants by the number of reviews in Food Delivery Marketplaces. Our task was to compare the prices of these restaurants depending on where the customer ordered delivery.

We collected a basket of dishes for the amount of €30 on the restaurant’s website and on all the Food Delivery Marketplaces. In the chart below, you can view the results of this study.

Price Comparison in Food Delivery Marketplaces

Average Order Markup in Food Delivery Marketplaces

17.4%
Average Order Markup across all Food Delivery Marketplaces

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